Stockholm | 2024 to Date
Case 01
Case 01
Case 01
Utilizing the latest in generative AI, Aivy Studios aims to help people express themselves visually in ways previously unimaginable.
Aivy Studios
ABOUT THE BRAND
ABOUT THE BRAND
ABOUT THE BRAND
01 MISSION
To help people express themselves in new creative ways
01 MISSION
To help people express themselves in new creative ways
01 MISSION
To help people express themselves in new creative ways
02 VISION
A world where visual expression is accessible to anyone
02 VISION
A world where visual expression is accessible to anyone
02 VISION
A world where visual expression is accessible to anyone
03 VALUES
Creativity, innovation, inclusion, passion, kindness, resilience
03 VALUES
Creativity, innovation, inclusion, passion, kindness, resilience
03 VALUES
Creativity, innovation, inclusion, passion, kindness, resilience
04 PERSONALITY
Curious, open-minded, thorough, caring, voguish, clever
04 PERSONALITY
Curious, open-minded, thorough, caring, voguish, clever
04 PERSONALITY
Curious, open-minded, thorough, caring, voguish, clever
THE PRODUCT
DIGITAL ARTWORK
SOLD AS
FINE ART PRINTS
DIGITAL ARTWORK
SOLD AS
FINE ART PRINTS
1. Artwork created with Generative Artificial Intelligence (GAI)
2. Anyone can create with little-to-no previous experience
3. Best-in-class paper from German Hahnemühle
4. Museum quality Giclée prints, printed locally in Sweden
5. Premium packaging and frames
1. Artwork created with Generative Artificial Intelligence (GAI)
2. Anyone can create with little-to-no previous experience
3. Best-in-class paper from German Hahnemühle
4. Museum quality Giclée prints, printed locally in Sweden
5. Premium packaging and frames
THE ARTIST
your very own
Dedicated page
1. Show off your creations
2. Route traffic to your tailored page
3. Get paid for every purchase made – indefinitely
4. Get exposure to new audiences
5. Signal your support of open creativity
KEY FINDINGS
01 nice art isn’t enough
No matter what, there’s always gonna be “nicer” art elsewhere.
No matter what, there’s always gonna be “nicer” art elsewhere.
02 Storytelling is core
What makes art human, gives it meaning, and fosters emotions is the story behind the work. Consumers want deeper connections to the artist, the artistry, or the work.
What makes art human, gives it meaning, and fosters emotions is the story behind the work. Consumers want deeper connections to the artist, the artistry, or the work.
03 organic growth is essential
Word-of-mouth and buzz is critical in this business. We can’t and won’t compete on prices. Organic growth is important in order to keep profit margins in check.
Word-of-mouth and buzz is critical in this business. We can’t and won’t compete on prices. Organic growth is important in order to keep profit margins in check.
Word-of-mouth and buzz is critical in this business. We can’t and won’t compete on prices. Organic growth is important in order to keep profit margins in check.
01 Create the art
We meet up and teach you how to use our visual AI-tool over a coffee or lunch. We help you with every aspect of creating your own collection. No prior knowledge of art is required.
We meet up and teach you how to use our visual AI-tool over a coffee or lunch. We help you with every aspect of creating your own collection. No prior knowledge of art is required.
02 Price your work
Since the collection is yours, it’s only befitting that you decide the pricing strategy of your artwork. Low-price/high-volume or higher prices as a more exclusive offering? You can also choose to run limited edition collections.
Since the collection is yours, it’s only befitting that you decide the pricing strategy of your artwork.
Low-price/high-volume or higher prices as a more exclusive offering? You can also choose to run limited edition collections.
03 VALUES
You activate your fanbase. This is your specialty, you do it however you want / think works best.
You activate your fanbase. This is your specialty, you do it however you want / think works best.